Start your journey or
transform your career

Short courses with huge impact

Managing Customer Experience Data Insights

Creating an exceptional customer experience is the core goal for most successful companies or organisations. Without happy customers, there’s no long term revenues and no business. This course will help you understand what elements are essential in creating the customer experience.

You’ll discover how to understand needs and emotions with customer journey mapping. You will also learn to design experiences that will be loved, create valued personal experiences, turn consumer insights into experience action and learn how to champion customer-centricity.

Topics explored in this module:

  • – Customer journey mapping
  • – Designing experiences
  • – Creating personalised experiences
  • – Consumer insights into action
  • – Championing customer centricity

In this module you’ll:

  • – Consider a case study about Netflix
  • – Consider a case study about IKEA
  • – Contribute to collaborative discussions

In this module you’ll:

  • – Apply your understandings to a case study about Optus World Cup football
  • – Contribute to collaborative discussions

In this module you’ll:

  • – Create four key take-home messages
  • – Reflect on your learning journey
  • Level: Advanced
  • Ideal for senior customer strategy leaders
  • Delivered 100% online
  • Complete in 4-6 hours
  • Self-paced learning
  • Interactive activities and case studies
  • Gain in demand skills
  • DeakinCo. Certificate

Price: $250

contact our team

Why choose DeakinCo.

Part of world-leading Deakin University, DeakinCo. are pioneers of workplace transformation for the future of work. Our mission is to help organisations and individuals build the emerging and in-demand skills required to succeed in the workplace today -  and tomorrow. We are trusted by some of Australia’s largest organisations and most recognisable brand names. 

DeakinCo. have partnered with Navitas Professional, part of global education provider Navitas, to develop short courses that enhance both immediate workplace performance and future employability.  Navitas transforms the lives of more than 70,000 students each year through education.
stopwatch icon

Complete in 4 - 6 hours

Focus on one, or build out a compelling portfolio, our bite-sized courses help you define your career.

computer icon

100% Online

Our flexible self-paced online delivery allows you to study anywhere, anytime and around your other commitments.

certificate icon

DeakinCo. certificate​

Showcase your learning with a certificate of completion or validate your skills with an optional Professional Practice Credential.

networking icon

Be in demand

Globally respected and industry demanded, show employers you have the skills they want.​

Discover new possibilities with DeakinCo.

explore courses

In demand and on demand

Learn the most sought after skills of today at a time and pace that suits you.  Our online short courses are ready when you are.

You may also like these DeakinCo. online courses:

communication
Leading Effective
Communication Streams

Understand the essential elements to become a more effective communicator when addressing complex topics or strategic issues.

Level: Advanced

Aligned to Functional/Middle Manager level

Course price: $250

change management
Building the Adaptive Business Unit

Learn how to communicate a clear, compelling vision for your buiness that fosters an entrepreneurial spirit and a readiness to change.

Level: Advanced

Aligned to Functional/Middle Manager level

Course price: $250

Building Strategic
Teams

Apply strategic thinking to successfully drive complex projects or deliver functional outcomes that support your organisation’s vision and purpose.

Level: Advanced

Aligned to Functional/Middle Manager level

Course price: $250

Learn something new today

browse